PR
Through our many years of international experience in the field of public relations, we are able to offer different operational PR and promotional solutions to artists, labels and agencies. Our service includes the PR for the album or EP and single releases as well as performances, events and tour promotion. We are also committed to completing suitable media partnerships for our customers.
Providing a customized PR strategy is an essential part of any successful campaign. That said, we are committed to professional excellence and include our experience and knowlege in the areas of branding and image representation as part of the promotional service, in order to set the course for an ideal campaign.
Our PR services span the entire world. As a PR agency, we work with all relevant media in the area of online, print, radio and television within all those regions.
Management
Nidal Almusaid is the founder. Always ambitious, he was the driving force behind the company’s evolution from a NH event promoter to an international booking agency.
Nidal’s focus has always been on staying ahead of the curve. The music and entertainment industries change constantly, yet over the last two decades, Nidal and HB have managed to foresee and take advantage of trends and developments.
Never content to settle for a “safe” roster of established names, Nidal is always working to identify underground sounds and emerging talent he believes in. He is dedicated to signing talent at every stage of their careers, from new starters creating a buzz on the underground music scene or social media, to big-name stars looking to stay current.
Cooperation
Access to alternative sources of income for artists through partnerships and collaborations with international brands is becoming more and more important nowadays and has become an exciting field of work for modern music agencies. We are therefore constantly expanding our network and contacts with the aim of bringing artists together with suitable partners.
Label
HB is now taking off with its own label HB RECORDS, supporting artists from all over the world. We primarily take care of the coordination, organization and handling around Single / EP and Album release and use our international network to support those. HB RECORDS works together with international distributors
Booking
We are running tour booking and tour production for artists from all around the world. We are focusing on continental Europe Aand Middle East where we coordinate and book many shows a year from small cafes and clubs to big venues and festivals. When booking a tour we are looking for the ideal clubs and venues for every individual artist and genre to present themselves and their music in the best way possible.
Digital Marketing
We live in the age of data. Today, we leave our footprint on social media channels with almost every action. Corporations often own multiple platforms like Facebook, and Instagram collecting various usage data along the way. Your fan is out there somewhere on the web and we help you find them! Using the latest marketing tools, we generate organic traffic for our channels in Spotify, Instagram and Youtube.